Highlights What are the main findings? European stakeholders identify technology in NMS as a key driver for improving modal integration, user experience, and proximity of transport services. Investors show higher overall optimism regarding the role of technology in NMS, yet they prioritize different NMS as the primary beneficiaries. What is the implication of the main finding? Addressing regulatory and infrastructure challenges is essential to maximize technology's impact on both mobility attributes and the performance of NMS. Cross-sector collaboration and alignment of investment strategies are essential to ensure coordinated efforts toward sustainable and inclusive urban mobility futures.Highlights What are the main findings? European stakeholders identify technology in NMS as a key driver for improving modal integration, user experience, and proximity of transport services. Investors show higher overall optimism regarding the role of technology in NMS, yet they prioritize different NMS as the primary beneficiaries. What is the implication of the main finding? Addressing regulatory and infrastructure challenges is essential to maximize technology's impact on both mobility attributes and the performance of NMS. Cross-sector collaboration and alignment of investment strategies are essential to ensure coordinated efforts toward sustainable and inclusive urban mobility futures.Abstract Technological advancements are reshaping New Mobility Services (NMS) by enhancing trip planning, booking, and payment processes, while also improving fleet management, infrastructure utilization, and data-driven decision-making. Despite these developments, challenges persist in integrating technologies into cohesive and interoperable mobility systems. This study draws insights from 163 stakeholders across the NMS ecosystem to examine both the opportunities and barriers associated with the effective integration of technology into NMS, particularly within urban and metropolitan contexts. Using statistical methods, these responses were analyzed across eight stakeholder groups to determine whether their views converge or diverge. Findings reveal a broad consensus on the technologies expected to have the greatest impact, as well as on the main challenges of integrating these technologies into NMS. Divergences arise in the perceived influence on specific mobility attributes, such as environmental sustainability, security, safety, equity, and social inclusion, and in the services considered most likely to benefit. Notably, investors express a more optimistic view across nearly all technologies, prioritizing shared vehicle services and anticipating the strongest impacts in environmental sustainability. The rest of the stakeholder groups emphasize the potential of technology to enhance modal integration and identify Mobility-as-a-Service (MaaS) as the NMS with the greatest expected benefits. These insights help identify strategic priorities and redirect efforts toward promoting investment in technologies with the highest potential to deliver transformative benefits across the NMS ecosystem.